Q: For those just joining us, what are you all about at Muse Machine?
A: We’re all about fairness, appealing modesty, good humor and that old-fashioned objectivity that now seems so quaint as cable- news screamers dominate. So, having twitted made fun of Twitter yesterday and a few other times, we now balance the scales by noting that at least some businesses are finding gold in them thar Tweets. Key quote:
For many mom-and-pop shops with no ad budget, Twitter has become their sole means of marketing. It is far easier to set up and update a Twitter account than to maintain a Web page. And because small-business owners tend to work at the cash register, not in a cubicle in the marketing department, Twitter’s intimacy suits them well.
Can Twitter build your brand and expand your audience? Pick up some tips here.